Signature Events: Create Your Brand Holiday SKU: 158510

Create an intentional opportunity to celebrate your brand and your community by developing your own "brand holiday."


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What if there was a holiday that celebrated your brand and your community?

No, I'm serious.
An actual day (or weekend, week, or month) designated just for you and your brand?

YOU can create it!

Who says you can't create your own holiday?

Alibaba did it.

And made over 17 billion dollars last year on their "made up" holiday--Singles Day. (click here for article).

* I'll wait while you get up off the floor *

In this webinar we discuss how to create your own brand holiday!

I define a brand holiday as

An intentional opportunity to

  • Commemorate your brand and its message
  • Celebrate your new and existing community
  • Create content that resonates with your target audience

In this webinar, you will learn

  • What to Include in Your Brand H.O.L.I.D.A.Y.
  • Critical Event Elements
  • A 4 Week Marketing Plan
  • And More

You receive:

  • Webinar replay
  • Bonus replay including information on another signature event: the lifestyle expo
  • Signature Events worksheets including a sample 12+ hour schedule for your brand holiday

I created my own brand holiday called International Natural Hair Meetup Day. INHMD is an annual one day holiday where there are live natural hair events that happen all over the world!

Most recently, I created a "holiday" (an intentional opportunity) to celebrate and commemrorate the first day of Rosalind Brewer's tenure as COO of Starbucks!

And this webinar will give you ideas, tips, and inspiration to create your own!